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Who We Are
Together with our select industry partners we directly connect with respondents all over the world, focusing on Consumers and B2B Decision Makers/Influencers.
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Client-Centric Approach & Unmatched Flexibility
Many firms are rigid in their processes, but we tailor every project to fit our clients’ unique needs. Whether adjusting methodologies mid-project, accommodating last-minute changes, or working with constrained timelines, our team adapts without compromising quality.
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Deep Industry Expertise & Consultative Sales
Our leadership and sales teams don’t just push solutions—we advise, consult, and collaborate with clients. Our strategic guidance ensures that clients receive the most effective approach to data collection, making us more than just a vendor—we’re a true research partner.
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Proactive, Hands-On Project Management
Exceptional Project Management (PM) strength is at the core of our service. Our PM team takes ownership of each project, ensuring seamless execution, constant communication, and proactive problem-solving—qualities that elevate us above firms that operate with a hands-off approach.
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Innovation Through Technology & AI-Driven Quality Control
The future of market research hinges on data quality. While every provider talks about ensuring clean data, few offer proprietary AI-driven solutions to tackle fraud, bot responses, and low-quality data sources. We are developing cutting-edge technology that enhances data accuracy, fraud detection, and response validation.This will position us as a leader in high-quality data collection. Even if not used on every project, it sets us apart from competitors who rely solely on traditional methods.
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Multi-Methodology & One-Stop-Shop Capabilities
By integrating CATI (Computer-Assisted Telephone Interviewing) for qualitative and quantitative research,we offer clients hybrid data collection solutions that mix offline and online methodologies. This makes us a single-source provider capable of delivering high-quality insights across a variety of target audiences—especially hard-to-reach respondents. Unlike competitors who specialize in only one method, our multi-channel approach enhances both reach and data quality.
More About Us
Multi-Methodology & One-Stop-Shop Capabilities
By integrating CATI (Computer-Assisted Telephone Interviewing) for qualitative and quantitative research,we offer clients hybrid data collection solutions that mix offline and online methodologies. This makes us a single-source provider capable of delivering high-quality insights across a variety of target audiences—especially hard-to-reach respondents. Unlike competitors who specialize in only one method, our multi-channel approach enhances both reach and data quality.
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OUR SERVICES

What We Offer

QUANTITATIVE
SERVICES

iMAD Research operates carefully curated proprietary online panels. We specialize in delivering unsurpassed global respondents for B2B Decision Makers, Healthcare Professionals, and Consumers.

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QUALITATIVE
SERVICES

A consultative and flexible approach to survey programming. We use the latest techniques and industry-recognized survey programs which offer in-field monitoring, survey management, and advanced analytics.

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CATI
SERVICES

Our experienced project managers work with your team to encourage collaboration, manage stakeholder relationships, and help implement a customized process to help you meet your research objectives. 

 

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Have confidence and peace of mind knowing that you are working with a trusted market research partner.

  • High quality respondent data
  • Proprietary global panel covering 35 countries
  • Expert and experience project management
  • Attentive and efficient communications
  • Superior feasibility

Have confidence and peace of mind knowing that you are working with a trusted market research partner.

  • High quality respondent data
  • Proprietary global panel covering 35 countries
  • Expert and experience project management
  • Attentive and efficient communications
  • Superior feasability

BY THE NUMBERS

Why Choose Us

With so many providers, it can be difficult to discern between solid potential partners and traditional commoditized panel sources. Since our inception, our sampling and data collection methods have met the highest quality standards for both our market research and corporate clients. Our enhanced profiling capabilities allow us to target with precision – providing quality insights from the right audience at the right time.

CLIENTS
1 +
SURVEYS
1 K+
COUNTRIES
1 +
Panelists
1 M+

CERTIFICATES AND ASSOCIATIONS

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